We all love FREE books! Who wouldn’t? Okay, maybe a person who doesn’t read, but for those of us who do, a free book is the best gift we could ever get. Even a cheap book is awesome!
Here’s the thing, a free book isn’t always free.
Let me explain. Every author has the option to give away their books. Some opt to set a book as what we call permanently free or “permafree.” This means the author or the publisher has chosen to give that book away, but that is only IF it is on a verified site like Amazon or Barnes & Noble, I-Book, Kobo and so on.
IF you do not see on a verified site, then that book may not actually be free. In fact, it may be “pirated.” I’m sure this is not an unknown term. Nearly every DVD/Blue-ray features this commercial before the movie even begins.
Guess what? It can happen to books too.
And books take a lot of work, just like movies do. The idea for the story and the words begin with the author(s), but they aren’t the only one who works to put that final product together. That product that begins as words on a screen or paper and becomes a solid e-book, paperback, or hardback. It takes multiple people to put together the product that ends up in your hand.
This can include editors, proofreaders, cover artists, and publicists. And that’s only to name a few. These funds to pay those involved in the final production depends on the publisher. For a self-published author, like me, I have two people that I pay for their services—editor and cover artist. A big name or even a small publisher is likely to have all of what I’ve named and more. Which means it could take 4 or more people plus the author(s) to produce one book.
What does all that have to do with a free or discounted book that is not offered by the author or publisher?
If the book is being offered on a pirated website and you purchase it at a discounted rate, the author or publisher do not see any of that money. And if you get it for free, then they see nothing. That means you, as the reader, are taking money out of their pocket.
For the big name publishers this may not seem like a big deal. They have lots of money. But what if the book was produced by a small publisher or independently-published by the author?
Let me break it down this way. If you’ve read my prior post on the cost to publish one book as an independently published author then you know where I’m going. If not, we’re going to go through this quickly. One book can cost an author anywhere from $1100 – $4100 to produce. If you want to understand that more, you can read my prior blog here.
Say I got the book out on the lower end of that spectrum. I then publish this as an e-book and set it at a fair price of $3.99. I don’t get all of that. Depending on how I release the book, I get anywhere from 15% to 70% of that price. We’re going to say I opted to put this out on Amazon only, in which case I make 70% of that price. That means I make $2.79 for every e-book that sells. So if I spent $1100 to put this book out, that means I have to sell roughly 394 e-books to break even.
Yes, that’s right. I would have to sell nearly 400 e-books to earn what was spent to produce that one book. It doesn’t seem like a lot when it’s thought of as less than $3 that is being taken from an author. But that increases every time one book is downloaded from a website that pirated the book.
I’m not going to say that every author agrees with me on this. To some, they consider it exposure. To others, it’s inevitable and not worth addressing. To most, it’s a disgrace.
The next time you see a book being offered for free or seriously discounted, check the website. Does it look sketchy? Can you validate the site? Or the offer? No? Go to the author’s website, check Bookbub, Goodreads, Amazon, or another trusted site. If the same offer isn’t in one of those places, then the book has been pirated and the “so-called deal” is fake.